When I sat down to write this evening, I really had no idea of what the topic was going to be so I had a look around my RSS feeds to find something interesting. What I found was actually more annoying than I had expected, so I thought I should make comment even though it has nothing to do with cars.
I’ve noticed lately that TTAC boss, Robert Farago has taken to directing his usual bad boy blah blah blah at fellow bloggers rather than at auto manufacturers. His latest bit of venom is directed towards the folks at Hemmings. So why do I care? Well, the few virtual dealings I’ve had with the folks at Hemmings have left me feeling like I’ve worked with some pretty nice people.
My own limited dealings with Farago have actually been pretty positive too, so rather than add fuel to the fire, I thought it might be a little more constructive to talk a little bit about the nitty gritty of internet marketing. A web site or blog is sort of like a sign in a shop window. You can put it up there, but if you don’t do some additional marketing, your intended market will never find you.