As a Canadian rally fan, journalist and past competitor, I obviously have an affinity for the sport here in this country. For many years, rally in Canada has been a very small niche sport, largely because many events are held in very rural settings. With the advent of modern media though, perhaps driven by the success of series like the X-Games and Global RallyCross, the scene has become much more vibrant in recent years as potential fans can see just how exciting the sport is from home.
Part of the internet presence is due in large part to the gang at Formula Photographic, who have been shooting some of the best rally footage the internet has ever seen in recent years. For 2014 and the foreseeable future, Formula, led by Warwick Patterson, will be the exclusive provider of television coverage of Canadian rally. Of course the company has also signed on to provide social media coverage along with exclusive web content.
To kick things off, they have released a teaser of what we can expect to see of the 2014 Canadian Rally Championship in the months to come.