Long time auto writer and father of the Cannonball, Brock Yates has had some challenges lately. Yet another departure from Car & Driver saw him do a short stint in the blogosphere, penning typing a column at TTAC. That deal was short lived and it left many of us wondering when and where Mr. Yates would surface.
The blogging bug seems to have bitten, and Yates has done what he should have done a long time ago. Take matters into his own hands. That’s right, Yates has created the Engines with an Attitude which is an offshoot of the One Lap of America site.
While he will experience many of the same frustrations that plague other new bloggers, I think we’ll see Engines with an Attitude gain traction in the blogosphere quickly thanks to his sizable fan base. Now if his techie guys will just get him a cleaner url.
Welcome back Brock!
4 comments ↓
Yates has been around for while alright and in fact he has accomplished a lot in the process however I am not at all impressed with his inability to write without the use of so much vulgarity. He may have a following but I find his taste in very poor regard. Any writer that can’t keep an audience without the use of such tactics should not be considered a good writer at all. If he was any good he could perform well with it. The truly great comedians/entertainers are perfect examples. Show me a “great” comedian and I’ll show you one that didn’t to use the “F” word or others like it. One organization he worked for called “The Truth About Cars” is held in such low esteem by their peers that the following criticism is made public… “Because of their outspoken opinions, writers from the site have been banned from most major manufacturer events, including press events. Automakers such as GM and Chrysler officially refuse to acknowledge the site’s existence.” I share the same thoughts as they do and feel this is a place where Yates should have stayed. There are far to many blogs out there well worth reading that I feel are better time spent than what I have seen thus far on his new site. Yates is nothing more than a Howard Stern of the automotive media.
Somehow I think Stern does a better job of editing himself than Yates.
I’m sort of hoping that the excessive profanity stems from being controlled and edited for so many years.
Hmm…is editing a common thread here?
Richard Pryor was pretty effing good…
I sorta preferred George Carlin
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